Job Title
Digital Marketing Manager
Job Overview
Responsible for developing, implementing and managing marketing campaigns that promote a company and its products and/or services. He or she plays a major role in enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers. Markets products by developing and implementing marketing and advertising campaigns; tracking sales data; maintaining promotional materials inventory; planning meetings and trade shows; maintaining databases; preparing reports.
Responsibilities and Duties
- Help develop and execute strategies to promote and strengthen the agency’s brand identification through traditional media, social media and community collaborations
- Research, write, design, and distribute articles and content for publication in agency e-blasts, online monthly newsletter, social media, magazines, blogs, and other media
- Management of e-mail contacts through the active campaign platform
- Photograph events and activities for use on the web, print, and social media
- Developing and managing digital marketing campaigns
- SEO optimize content
- Keyword Research
- Writing of blog/articles, site updates, Newsletters, advertisements, posts, etc
- Overseeing the social media strategy for the company
- Accomplishes organization goals by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments
- Design ads and other graphics for online website or social media pages
- Assists with related special projects, as required
Other duties and responsibilities as assigned by the president
Qualifications
The ideal candidate possesses the following skills
- At least 3 years of experience in marketing
- Familiarity with social media platforms
- Advertisement Design Experience
- Experience with image manipulation programs (Photoshop, Adobe Suite, Final Cut, Etc)
- Experience with video editing programs
- Real Estate, Hospitality, and Development Expierence
- High School Diploma
Job Type: Full-Time (40 Hours)
Job Type: Full-time
Schedule:
Ability to Relocate:
- Houston, TX 77008: Relocate before starting work (Required)
Work Location: In person