This is an in-office full time contract to hire position in our Houston Office location.
Position Overview:
We are seeking a talented Digital Marketer to join our team in Houston TX. Will double as a manual software quality analyst who will gain a thorough understanding of our product and help improving product quality and CRO. Training will be provided in the manual software testing part of the job.
As digital marketing resource, you will be responsible for developing and implementing digital marketing strategies to drive online traffic, engagement, and conversions.
The ideal candidate will have a strong background in digital marketing techniques and tools to enhance our online presence and reach our target audience effectively.
Key Responsibilities:
- Develop and execute digital marketing campaigns across various platforms to increase brand awareness and drive lead generation.
- Utilize graphic design skills to create visually appealing and engaging content for social media, websites, and email marketing.
- Implement conversion optimization strategies to improve website performance and user experience.
- Conduct SEO and SEM activities to enhance search engine visibility and drive organic traffic.
- Analyze marketing data and metrics to track campaign performance, identify trends, and optimize strategies accordingly.
- Collaborate with the team to brainstorm new ideas, campaigns, and strategies for continuous improvement.
- Manage online advertising campaigns across different channels such as Google Ads and social media platforms.
Experience:
- Bachelor's degree in Marketing, Digital Marketing, or related field preferred.
- Minimum of [X] years of experience in digital marketing roles.
- Proven experience in developing successful digital marketing campaigns.
- Strong understanding of analytics tools to measure campaign effectiveness.
Skills:
- Proficient in graphic design for creating engaging visual content.
- Knowledge of conversion optimization techniques to improve website performance.
- Familiarity with SEO best practices to enhance online visibility.
- Experience with SEM strategies for driving targeted traffic.
- Strong analytical skills to interpret marketing data effectively.
- Proficiency in HTML5 and JavaScript for website maintenance.
- Ability to manage online advertising campaigns effectively.
- Competency in using Adobe Creative Suite for designing marketing materials.
If you are a creative and results-oriented individual with a passion for digital marketing, we invite you to apply for this exciting opportunity. This is a potential full-time position offering competitive compensation, benefits package, and the chance to work in a dynamic and innovative environment. Join us in shaping our digital presence and making an impact in the education industry.
Job Types: Full-time, Contract
Pay: $22.51 - $27.11 per hour
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Life insurance
Schedule:
Work Location: In person