Responsibilities:
· Supporting the Digital Marketing team with the creation/implementation of digital initiatives, project organization, & administrative tasks
· Preparing bi-weekly analytics reports with Google Analytics, Shopify, & Klaviyo
· Writing SEO-friendly website copy as necessary, like updating metadata & engaging blog posts
· Creating e-blast & SMS copy that clearly & creatively communicates brand activations & product information
· Researching SEO keywords and best practices
· Monitoring websites for outdated content & troubleshooting technical issues
· Compiling required information from brand managers & sales teams for new products, landing pages, & various digital content
· Identifying potential digital partnerships for product collaboration & micro-influencer support
· Sourcing relevant stock images & videos
· Assisting with Klaviyo-related projects like maintaining existing flows & creating forms
· Brainstorming & contributing to team meetings
· Maintaining & updating the digital marketing calendar (campaign dates, product launches, marketing activity)
· Replying to customer reviews and SMS inquiries as needed
· Working with social media manager & digital marketing manager on influencer research, outreach, and follow-up
Requirements
· 1-2 years of digital marketing experience
· Strong copywriting & analytical skills
· Excellent time management, prioritizing, & organizational skills
· Detail oriented & proactive
· Some experience with HTML & CSS
· Basic knowledge of email marketing & SEO best practices
· Understanding of digital marketing KPI’s
· Able to pivot between team & individual work
· Efficient in Microsoft Office – Word, Power Point, and Excel
· CRM & CMS experience (Klaviyo & Shopify preferred)
Benefits:
- An amazingly creative environment!
- Competitive Salary; Strong Benefits Package
- Health, Dental, Vision
- 401k with up to a 4% of salary match (100% vested)
- Paid Time Off Plus Paid Holidays
- Casual wear every day
- Generous Product Discounts
Job Type: Full-time
Pay: $50,000.00 - $65,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Employee discount
- Flexible spending account
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Parental leave
- Retirement plan
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
- Weekends as needed
Education:
Experience:
- Digital marketing: 2 years (Preferred)
Work Location: In person