Job Summary:
We are seeking a dynamic and experienced Fitness Marketing Manager to join our team at ZERO Training Center. As a Fitness Marketing Manager, you will play a crucial role in developing and executing marketing strategies to attract new members, enhance brand awareness, and promote our gym's services and programs.
Key Responsibilities:
1. Marketing Strategy Development:
Design and implement comprehensive marketing plans aligned with the gym's objectives and target audience.
2. Digital Marketing Campaigns:
Create and manage impactful digital campaigns across major platforms including Facebook, Instagram, Twitter, and LinkedIn, leveraging each platform's strengths to drive membership growth and engagement.
3. Content Creation:
Develop compelling content such as blog posts, social media updates, email newsletters, and promotional materials that resonate with our target audience and enhance member retention.
4. Brand Management:
Maintain and strengthen the gym's brand identity through consistent messaging and innovative marketing initiatives.
5. Partnerships and Outreach:
Forge strategic partnerships with local businesses, influencers, and community organizations to boost gym visibility and membership.
6. Analytics and Reporting:
Utilize analytics tools to monitor campaign performance, track KPIs, and prepare insightful reports to optimize marketing strategies.
Qualifications (listed in order of importance):
- Passion for fitness or personal experience in the fitness industry is HIGHLY desirable.
- Proficiency in major social media platforms: Facebook, Instagram, Twitter, LinkedIn.
- Strong written and verbal communication skills with a keen eye for detail.
- Creative thinker with a results-driven mindset and the ability to thrive in a fast-paced environment.
- Proven experience in marketing, preferably within the fitness or wellness industry.
- Bachelor’s degree in Marketing, Communications, or a related field (or equivalent experience).
Benefits:
- Competitive salary.
- Opportunities for professional growth and career development.
- Access to gym facilities and wellness programs.
- Supportive and inclusive work environment committed to health and fitness.
If you are a motivated marketer with a passion for fitness and a proven track record in digital marketing across social media platforms, we encourage you to apply for the Fitness Marketing Manager position at ZERO Training Center. Join us in promoting a healthier community through strategic marketing initiatives.
Job Type: Part-time
Pay: $14.02 - $15.45 per hour
Expected hours: 20 per week
Benefits:
Language:
Ability to Commute:
- Pearland, TX 77584 (Required)
Work Location: In person